Social integrations within DoubleClick Search

Social integrations within DoubleClick Search

6 June 2018
DoubleClick Search provides a data-driven, integrated approach to paid search marketing. It enables marketers and publishers to use custom attribution...
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Programmatic Advertising Opportunities

Programmatic Advertising Opportunities

2 March 2018
Automation and digital technologies allow us to work efficiently in many industries by extending reach, smoothing interactions, streamlining processes and...
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Programmatic In-Housing: A question of cost or investment?

Programmatic In-Housing: A question of cost or investment?

2 March 2018
Yesterday, in the 2nd Part of this blog series, we examined how the 2 areas of ownership and 6 areas...
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Programmatic In-Housing: The unique case of collaborative transparency

Programmatic In-Housing: The unique case of collaborative transparency

1 March 2018
Yesterday, in the 1st part of this blog series we explored the trend of Advertisers and Agencies ‘in-housing’ their programmatic...
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Programmatic In-Housing: The Dynamics of Ownership & Control

Programmatic In-Housing: The Dynamics of Ownership & Control

28 February 2018
In our new-trend-hungry industry of digital marketing, the concept of ‘in-housing’ programmatic media buying is generally discussed from the perspective...
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DQ&A launch external training programme

DQ&A launch external training programme

13 February 2018
We have officially launched our training division: tailored for in-house advertising teams, agencies and publishers in the Dutch market. As...
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Privacy law GDPR

Privacy law GDPR

8 January 2018
We have a few months to go until the implementation of the General Data Protection Regulation (GDPR). The new privacy...
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The Google Yield Curve

The Google Yield Curve

9 November 2017
  The online advertising ecosystem is riddled with different parties wanting a piece of the revenue pie. Improve Digital, Google,...
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Intelligent tracking prevention

Intelligent tracking prevention

5 October 2017
Apple Throws a Spanner in the Works with Intelligent Tracking Prevention. When Apple announced version 11 of Safari at their...
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First Look, first prize

First Look, first prize

11 August 2017
It was during the 2015 IAB Ad Operations Summit that Jonathan Bellack, Director of Product Management DoubleClick, first introduced the...
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Header Bidding

Header Bidding

21 July 2017
Header bidding has been a ‘hot topic’ within the digital ecosystem this year. The buzz around it shows that some...
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5 Minutes with Michael Turner

5 Minutes with Michael Turner

17 July 2017
I’d had direct experience of working with DQ&A when they were an early client of the Google-acquired DSP, Invite Media, which was later superseded by DBM. They had been forward-thinking in ad tech for much longer than I had been around and this quality has not been compromised since, which was unusual and appealing.
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